Digital Marketing Portfolio Materials

As an independent digital marketing consultant I assist non-profit organizations with implementing effective, engaging and interactive practices on Facebook, Twitter and other social media platforms. Pulling from my other skills in photography, graphic and web design and journalism, I use my eye for composition, storytelling and visual consistency that allows for a streamlined, bigger-picture strategy and decision-making with social media – emphasizing for my consulting clients and my own implementation of tweets, posts, etc. how online content connects to the organization’s mission and image at large.

Below are materials, presentations and examples of sample language used in digital marketing consulting work. All copy in the links and documents below written independently by Alison B. Waldman.  See a full list of my professional marketing projects on my LinkedIn page.

SOCIAL MEDIA HOW-TO MATERIALS

• Social Media SparkNotes: A Blog Series (SparkAction.org)
  A series of social media tips, examples and how-to's for the novices of social media promotion. Includes sample tweets and examples, all written independently by Alison B. Waldman.
  
• Social Media for Business 101 (The Dance Exchange) PDF
  
• Engaging for Change: Using Social Media and Online Communications to Mobilize for Youth Justice Reform (SparkAction.org) PDF
  
  

FACEBOOK, TWITTER, & ONLINE PROMOTION PACKETS

• SparkOpportunity Challenge (SparkAction.org + Jon Bon Jovi)
  
• Top 24 Under 24 Drug Mythbusters (SparkAction + National Institute on Drug Addiction) 
  
• Top 24 Under 24 Youth Changemakers (SparkAction.org + Campaign for a Presidential Youth Council)

WEBSITE DESIGN

PostcardsToTheEarth.com

MARKETING COLLATERAL

See my full graphic design portfolio including event invitations and programs here.